Principles of Retailing   [Archived Catalog]
St. Philip's College Schedule/Catalog 2013-2014
   
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MRKG 1302 - Principles of Retailing


Writing Basic Skills Prerequisite (Fall 2013): ENGL 0300 
Reading Basic Skills Prerequisite (Fall 2013): READ 0301 
Integrated Reading & Writing Basic Skills Prerequisite (Spring 2014): INRW 0305 
Math Basic Skills Prerequisite (Fall 2013): MATH 0301 
Math Basic Skills Prerequisite (Spring 2014) MATH 0305 
Introduction to the retailing environment and its relationship to consumer demographics, trends, and traditional/nontraditional retailing markets. The employment of retailing techniques and the factors that influence modern retailing.

Semester Hours: (3-3-0)

CIP: 52.1401


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